Welcome to Inspire a Mind (IAM) — my online yarn shop, created from a lifelong love of knitting, crocheting, yarns and fashion. I launched Inspire a Mind in November 2020 as an online store, along with a "hyggelig" showroom where the Santa Barbara community can visit, explore, and shop in person.
I grew up in Copenhagen, Denmark, where I learned to knit in elementary school, and that early love of making has stayed with me ever since. In my 20s, I moved to Southern California, though Denmark remains close to my heart. I return often to visit family, and my Scandinavian roots continue to shape my appreciation for craftsmanship, quality, and beautiful design.
At the heart of Inspire a Mind is inspiration. I take great joy in helping both new and experienced knitters discover beautiful, high‑quality yarns at accessible prices. Every yarn in the shop is carefully curated, with a focus on natural fibers that are sustainable, ethically sourced, and produced with humane treatment of animals in mind.
I’m proud to carry a thoughtfully selected range of brands—many from Denmark—including CaMaRose, Gepard, Hjerte Garn, Holst Garn, as well as Pascuali, ITO, Knoll Yarns, Quince & Co, Lana Gatto, Malabrigo, Cascade, and more.
I also design and hand‑dye yarns sourced from farms and mills that share my commitment to environmental responsibility and ethical practices. All of my yarns are dyed using non‑toxic, acid‑based dyes and air‑dried under the Southern California sun.
In 2026, introduced a new collection of stunning plant‑based dyed yarns.
If you’re looking for a special color or a custom order, I’d be happy to help—please don’t hesitate to reach out. I’m also glad to wind your skeins into cakes at no extra charge.